For those of us who surf for fun and have nothing to sell, this is a kind of a funny choice of name. Let's be honest, if anyone has an agenda it's these guys. But if you're interested in seeing a lot of very good surfing, extremely well filmed, you'll love this. It isn't just Kelly and Dane - it's almost all the surfers on Quik's huge roster, and they know how to pick a good team.

My only complaint - wish these mega corps could offer alternative sound track options. It would cost more in licensing fees, true, but I reckon some alternatives to the deadly dull Californian 'punk' stuff would engage and ingratiate alot more surfers.

Get ready for 36 mins of pretty astounding stuff, with the sound up, or down.